AIGA KC

For 35 years, AIGA Kansas City has been a home for the local creative community, producing hundreds of campaigns, events and programs, each with its own look shaped by whoever was behind it. That creative freedom is one of the chapter's best qualities, and it's exactly what this brand system is built to protect.

It isn't a set of restrictions; it's a shared visual language, a small set of constants that make everything AIGA KC produces feel connected without making it feel the same. Everything else is left to the designer.